MANILA, June 29, 2007 – NBA All-Star Guard Jerry Stackhouse of the Dallas Mavericks, members of the Mavs Dancers and their dunking mascot, Mavs Man, will host NBA Madness for Filipino fans at the SM Mall of Asia from July 6 to 8, 2007. Fans will also have the opportunity to see the Larry O’Brien NBA Championship Trophy as part of the DHL-NBA Trophy Tour.

Twelve-year NBA veteran Jerry Stackhouse will participate in on-court basketball competitions and interact with fans. He will also conduct a basketball skills training demonstration and share basketball tips and insights on what it takes to be a successful basketball player. The Mavs Dancers, one of the best dance teams in the NBA, will entertain the crowd with their explosive and high energy performances while Mavs Man will delight fans with his impromptu comedy, cheerleading and dunking skills.

The DHL-NBA Trophy Tour will be one of the most exciting elements to celebrate this basketball festival. DHL and the NBA team up to bring the ultimate symbol of NBA champions – the Larry O’Brien Championship Trophy – to the Philippines, giving NBA fans the unique opportunity to get up close and personal with the coveted trophy, and witness the ultimate prize for which NBA players strive all season.

NBA Madness, the NBA’s interactive basketball lifestyle event, tipped off at the SM City San Lazaro on June 15 to bring the fun and excitement of the NBA to fans of all ages. In its sixth year, NBA Madness will visit six malls in Metro Manila: SM City San Lazaro (June 15 to 17), The Block, SM North EDSA (June 22 to 24), SM Southmall Las Piñas (June 29 to July 1), SM Mall of Asia (July 6 to 8), SM City Fairview (July 13 to 15) and SM Megamall (July 20 to 22).

NBA Madness has been a fan extravaganza in the Philippines for the past five years, promoting basketball in a fun and interactive atmosphere. Fans can showcase their hoop skills and enjoy NBA entertainment through a series of activities:

- NBA 3 x 3 Challenge – An ultimate competition to determine the kings of the court!
- NBA Shooting Stars presented by Coke – Shooting from six spots on the court, teams of 3 will attempt to make all six shots in the fastest time.
- NBA 3-Point Shootout presented by Basketball TV – Fans show off their long-range shooting.
- NBA Slam Dunk Contest presented by Coke – Players take to the air as they try to bring the house down with awesome aerial moves.
- NBA 2Ball presented by Caltex with Techron – Players combine their skills in shooting, rebounding and passing in this fun game that emphasizes teamwork.

Besides the Center Court activities, fans can also stay close with the sport they love in various ways:

- NBA Madness On-Stage – Catch some of the country’s up-and-coming bands and famous celebrities as they appear live on the NBA Madness stage.
- NBA Measure Ups – Compare yourself with life-sized cut-outs of some of your favorite NBA players in this special interactive area.
- NBA Kids Court – A special court area designed for very young NBA fans who wish to work on their game! Area also includes Pop-A-Shots for the kids in everyone!
- NBA Retail Booth – Fans can purchase the latest authentic NBA merchandise in this dedicated retail booth. Capture a piece of the NBA lifestyle everywhere you go!

NBA Madness 2007 is presented by Coca-Cola and supported by Caltex and DHL. The media partner is Basketball TV. For more information, please visit the NBA Madness webpage on NBA.com -- http://www.nba.com/global/philippines/madness07.html

NBA Madness Philippines is part of the inaugural NBA Madness Asia Tour. The Tour will travel to six countries and territories from June 9 to September 2, and will bring authentic NBA interactive basketball activities to thousands of fans across Asia. The summer basketball touring festival tipped off in Taiwan on June 9 with NBA Madness on the Move (June 9 to August 12) and will roll into the Philippines (June 15 to July 22), Japan (July 26 to 29), Korea (August 2 to 5), Hong Kong (August 16 to 19) and Singapore (August 31 to September 2).

About NBA Madness The concept of NBA Madness was introduced to the Philippines with the launch of NBA 2ball in 2000 and the inaugural NBA Madness, the NBA’s interactive basketball lifestyle event for fans of all ages, was launched in the Philippines the following year. NBA Madness features interactive skills challenges, fun games, musical performances, exhibits and the appearance of celebrities. In the past six years, over 200,000 enthusiastic fans visited and participated in the most famous NBA basketball grassroots event in the Philippines.

About the NBA The NBA, founded in 1946, is a global sports and entertainment brand that features 30 teams in the United States and Canada. During the 2006-07 season, the NBA will distribute 45,000 hours of programming to 215 countries and territories in 41 languages. The league’s worldwide reach can also be seen with 83 international players on NBA rosters.

As fans witness tremendous performances on the court, some of the NBA’s most significant efforts occur off the court. NBA Cares is the league's social responsibility initiative that builds on the NBA's long tradition of addressing important social issues in the United States and around the world. During the first year of NBA Cares, teams, current and former players, and the league office contributed 205,000 hours of hands-on volunteer service, raised more than $32 million for charity, and created 109 places where kids and families can live, learn or play.