-- NBA Europe Live Presented by EA SPORTS™ tips off with game at Palalottomatica --

PARIS, June 1, 2007– Tickets for the games in Rome between the Boston Celtics and the Toronto Raptors on Oct. 6 and the Toronto Raptors and Lottomatica Roma on Oct. 7 as part of NBA Europe Live presented by EA SPORTS™ are now on sale the NBA and Euroleague Basketball announced today.

Tickets for the games to be played at the Palalottomatica can be purchased through the LIS website, www.listicket.it, via the LIS call center, 199 109 783 (or +39 06 370 0106 from outside Italy), and at all authorized LIS sales points. Tickets can also be purchased on line at www.comitatoromanba.it. Ticket prices range from 30€, 70€, 100€ for each individual game or 55€, 120€, 180€ for 2-game package. The Boston Celtics vs. Toronto Raptors game on Oct. 6 will tip off at 20h30 with the Toronto Raptors vs. Lottomatica Roma game on Oct. 7 scheduled to tip-off at 18h30.

The event will signal a return home for Andrea Bargnani of the Toronto Raptors who hails from Italy. The first European to have been selected with the number one pick in the NBA Draft, direct from Europe, Bargnani is a key member of the Raptors and this will mark his first trip to Italy with his NBA team. The Raptors will also conduct training camp in Treviso, Sep. 29 – Oct. 4.

The Boston Celtics, making their first ever trip to the Italian capital are led by five-time NBA All-Star Paul Pierce and include the 2007 NBA Slam Dunk Champion Gerald Green. Italian fans will also be eager to see the newest addition to the Celtics who this year have the fifth overall pick in the 2007 NBA Draft. The Celtics will be based in Rome for training camp before facing off against the Raptors on Oct. 6.

NBA Europe Live presented by EA SPORTS™, will see the Boston Celtics, Memphis Grizzlies, Minnesota Timberwolves and Toronto Raptors travel to a total of six Europe cities in four countries, this autumn. The Spanish cities of Madrid and Malaga together with London, England and the Turkish city of Istanbul will play host to the 2007 NBA Europe Live Tour. After this years' event, NBA teams will have played 41 games in 15 cities throughout Europe over the past two decades. The inaugural NBA Europe Live visited seven cities in five countries and drew more than 36 million viewers, 115,000 spectators, and 18 marketing partners in October 2006.

NBA Europe Live presented by EA SPORTS™ currently has the following official marketing partners; EA SPORTS, adidas, the Las Vegas Convention and Visitor's Authority (LVCVA), Champion, Powerade and GameStop and one official supplier, Spalding. Local partners include Lottomatica, Il Corriere dello Sport and Poste Italiane.

About the NBA
The NBA, founded in 1946, is a global sports and entertainment brand that features 30 teams in the United States and Canada. During the 2006-07 season, the NBA will distribute 45,000 hours of programming to 215 countries and territories in 41 languages. The league’s worldwide reach can also be seen with 83 international players on NBA rosters.

As fans witness tremendous performances on the court, some of the NBA’s most significant efforts occur off the court. NBA Cares is the league's social responsibility initiative that builds on the NBA's long tradition of addressing important social issues in the United States and around the world. During the first year of NBA Cares, teams, current and former players, and the league office contributed 205,000 hours of hands-on volunteer service, raised more than $32 million for charity, and created 109 places where kids and families can live, learn or play.

About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, cellular handsets and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS™, EA™, EA SPORTS BIG™ and POGO™. In fiscal 2007, EA posted revenue of $3.09 billion and had 24 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

Electronic Arts, EA, EA SPORTS, EA SPORTS BIG and POGO are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. All other trademarks are the property of their respective owners. About Euroleague Basketball Euroleague Basketball S.L. was founded in 2000 under a private organizational model considered to be a breakthrough for European professional team sports. The competition features 24 clubs from 12 or more countries per season and crowns its champion each spring at the Euroleague Final Four, now a signature event on the world sports stage. The 2007 Euroleague Final Four generated record crowds at the OAKA arena in Athens, Greece. Euroleague Basketball has experienced spectacular growth in seven seasons to thanks annual attendance and television coverage records. Compared to the inaugural 2000-01 season, attendance has increased 250%. Euroleague Basketball's television presence expanded to 163 countries on five continents, including for the first time retransmission of the Final Four in China. Euroleague Basketball is the reference in European basketball.