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| Bert Garcia (Photo Credit: Jenny Hollis Photography) |
Bert Garcia is in his second year as RGV Vipers President after being promoted from Vice President of Operations during the summer of 2010.
In May 2011, NBA Development League President Dan Reed announced that Garcia was the recipient of the 2011 NBA Development League Team Executive of the Year Award, which is determined by peer voting.
Under Garcia’s leadership, the Vipers led the league in tickets sold, group ticket sales, and overall attendance. In addition to being the first team to have both an English and Spanish version of their website, the Vipers' marquee partnership with Lone Star National Bank was the first of three such deals in the league. The team advanced to the 2011 NBA D-League Finals for the second year in a row.
Garcia is in his fifth season with the Vipers after joining the team during the 2007-08 season, initially as a basketball operations volunteer for head coach Bob Hoffman, for whom he had worked for previously at the University of Texas-Pan American. Garcia joined the Vipers’ front office full-time in February of that season as a corporate sales manager. He was then promoted to Assistant General Manager of Corporate Sales before assuming his last title.
Garcia was born and raised in Edinburg and currently resides in McAllen.
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