Great Fan Giveaways and Theme Nights Announced as Cavaliers Set the Stage for Excitement for 2010-11 Season

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CLEVELAND, OH - September 23, 2010 - It’s all things new at The Q this season for Cavalier fans both on and off the court as the team debuts new colors, cool new home and away uniforms, a new court design, a newly expanded and redesigned Cavaliers Team Shop at The Q and so much more! A season-long lineup of fabulous fan giveaways and special theme nights will add to the fun of a great fan experience for the 2010-11 Cavaliers season!

Fan Giveaways
Bobblehead nights are always a big hit! This season Anderson Varejao gets his first bobblehead featuring his signature curly hair and will be decked out in the team’s wine jersey. Antawn Jamison’s nodding figurine debuts the CavFanatic jersey on the first of two CavFanatic Nights (details on CavFanatic Nights below in theme night section). Fans young and old can get silly for rubber bracelets in fun Cavs shapes, or keep cozy in February with a Cavaliers stocking hat!

Cavaliers T-Shirt, Light-Up Necklace October 27 vs. Boston
Team Poster presented by Dick’s Sporting Goods November 2 vs. Atlanta
Cavs Bands presented by KeyBank November 10 vs. New Jersey
Cavaliers Sweater Vest T-Shirt November 16 vs. Philadelphia
Antawn Jamison Bobblehead in the CavFanatic Jersey January 5 vs. Toronto
Cavaliers Stocking Hat February 2 vs. Indiana
Anderson Varejao Bobblehead in the Cavs wine jersey March 8 vs. Golden State
*Everyone with a ticket to the game will receive the promotional item for that night

Cavs Sweat Vest T-Shirt
Giveaways Galore! It’s a fan-favorite tradition when the last regular-season game transforms to Fan Appreciation Night. Wednesday, April 13th will be the ultimate day of giveaways, as every fan in attendance goes home with something and over a million dollars in prizes are given away! At the popular game finale, players will give away the “shirts off their backs and shoes off their feet” to lucky fans.

CavFanatic presented by Verizon WirelessTheme Nights
Back by popular demand, fans will “Stand Up and Stand Out” at CavFanatic Night! Two games will be dedicated to the over 27,000 members of CavFanatic.com, the Cavaliers social networking site. To commemorate both nights, and to recognize this Cavs-crazed online community of friends, the players will wear special edition CavFanatic uniforms. The CavFanatic jersey will be the only alternate jersey the team will wear this season making it a must see!

CavFanatic Night #1 January 5 vs. Toronto
CavFanatic Night #2 January 21 vs. Milwaukee

Kids Day Every Sunday home game means it’s Kids Day at The Q! In addition to a day dedicated to them, kids will have a chance to shoot post-game free throws on the Cavs court after the game presented by KeyBank.

Black Heritage Celebration presented by State FarmThe Black Heritage Celebration
The seventh annual Black Heritage Celebration (BHC) presented by State Farm features four signature Cavalier home games. Each game will have a theme and special activities presented by PNC Bank that pay tribute to African-American achievement and Black History Month.

Martin Luther King Jr. Tribute Night January 19 vs. Phoenix
Black Pioneers Night February 2 vs. Indiana
Black Achievement Night February 11 vs. L.A. Clippers
Gospel Night February 25 vs. New York

Access Cavaliers Nights presented by Arby'sAccess Cavaliers Nights
Fans can go behind-the-scenes with the Cavs when Access Cavaliers Nights presented by Arby’s debut this season! Six games throughout the season offer a specially priced ticket package designed for groups of friends to attend a Cavs game! Each package includes tickets, a pregame buffet, choice of a Cavaliers Girl calendar or Cavs t-shirt and an Arby’s VIP voucher good for a free value meal. Additionally, fans can meet the Cavs Girls, Scream Team, Cavaliers Legends and have a special Q&A with a Cavaliers Insider from the media or front office! Packages start at $37 per person.

Access Cavaliers Night #1 October 30 vs. Sacramento
Access Cavaliers Night #2 December 18 vs. New York
Access Cavaliers Night #3 January 21 vs. Milwaukee
Access Cavaliers Night #4 February 11 vs. L.A. Clippers
Access Cavaliers Night #5 March 25 vs. Detroit
Access Cavaliers Night #6 April 8 vs. Chicago

McFamily NightsMcFamily Nights
Cavs fans will be “lovin’ it” when McFamily Nights return to The Q for 15 Cavaliers home games. The McFamily Night package includes four Cavs tickets in Loudville and four McDonald’s Meals starting as low as $80 – or $20 per person, for a $44 savings! These special nights offer families an affordable way to be a part of the Cavaliers excitement this season!

October 30 vs. Sacramento February 9 vs. Detroit
November 10 vs. New Jersey February 13 vs. Washington
November 16 vs. Philadelphia March 2 vs. San Antonio
December 8 vs. Chicago March 8 vs. Golden State
December 20 vs. Utah March 23 vs. New Jersey
January 2 vs. Dallas March 27 vs. Atlanta
January 5 vs. Toronto April 5 vs. Charlotte
February 2 vs. Indiana

For a complete schedule of 2010-11 promotional giveaways and theme nights, and for ticket information, fans can call 216-420-2287 or 1-800-820-CAVS or click here.