JARAD FRANZREB
Senior Vice President, Production
National Basketball Association
As Senior Vice President, Production for the National Basketball Association, Jarad Franzreb oversees the domestic and international production of corporate events and videos for the NBA, WNBA, NBA Development League, and USA Basketball; production management of league marketing campaigns and public service announcements; and archiving and distribution of NBA photography and video to league broadcast partners, marketing partners, and third party licensees as manager of the NBA Photos and Footage departments.
Since joining the league in 1994, Franzreb has held a variety of positions in the league’s Production, Marketing and Sales, and Advertising groups. Prior to joining the NBA, he acted as Director of Public Relations for the Celebrity Golf Association, coordinating publicity and public relations for a variety of events throughout the United States and Canada. Franzreb tipped off his NBA career with the New York Knicks, where he began as a Public Relations intern in the 1991-92 season and served in various capacities with the organization through 1997.
In 1992, Franzreb earned a bachelor’s degree in sociology/psychology from Fordham University, where he also played and coached basketball.
A Staten Island, N.Y. native, Franzreb currently lives in Hoboken, N.J. with his wife Crissy and daughter Ally.
11/09