The Power of Partnerships

Growing your brand comes down to consumer relationships; creating new ones and strengthening current ones. Bobcats Sports & Entertainment has helped partners of all types create those relationships with our widespread, diverse fan base through integrated and custom marketing programs. As a Bobcats Sports & Entertainment partner, your brand will receive unprecedented access to our loyal fan base.
In-Market
Leverage a partnership with BS&E by activating in-market through consumer promotions. Reinforce market position, grow customer base and increase top-of-mind awareness by taking your brand directly to the consumer and using BS&E as a powerful point of differentiation.
Media
Incorporating BS&E media elements can take a partnership the distance, both saturating the local market and reaching beyond the arena. The media portfolio includes television, radio, internet and print.
Read about our media partners
Hospitality
BS&E hospitality products are vital to any partnership program and can be customized according to your individual company needs. Utilizing assets such as courtside seats, royal boxes and luxury suites will maximize the partnership through relationship building.
Business-to-Business
As a member of our partnership family, you will have access to develop business relationships with our entire partner network. It is our objective to help grow your business by creating cross-marketing and business opportunities among our best season ticket holders, luxury suite holders, ownership group and corporate partners.
In-Arena
Become part of all the action at the Time Warner Cable Arena and closely associate our brands together through a dynamic permanent display. This will authenticate your message and ensure you reach a diverse audience across our 200 annual events.
In-Game
We can thoroughly integrate our brands together by establishing your company as an integral part of the NBA Charlotte Bobcats game experience. Whether it is a unique on-court promotion, extensive lead generation or interactive fan activities, your message will truly resonate with fans.
Grassroots
Our grassroots initiatives deliver yet another point of entry and extend our partnership throughout the region. We have a wide range of programs including our annual caravan and the Charlotte Bobcats Kids Club, all of which will take your brand outside the walls of the arena.
Read more about our
grassroots programs
Community Relations
BS&E focuses on three pillars with our community relations initiatives: Fitness & Recreation, Health & Wellness and Literacy & Education. You have the opportunity to incorporate civic stewardship into our partnership program to demonstrate your commitment to the Charlotte community and the Carolinas. Read more about our community efforts
Contact Us
For information on how you can profit by partnering with the hottest property in the Carolinas, contact the Charlotte Bobcats Corporate Partnerships Department:

Michael Wandell | Vice President of Corporate Partnerships
704.688.8752 | mwandell@bobcats.com

Colleen Mullins | Senior Director of Partner Services
704.688.8026 | cmullins@bobcats.com

Leslie Cox | Director of Partner Services
704.688.8017 | lcox@bobcats.com

333 East Trade Street | Charlotte, NC 28202