December 6, 2004

The fearless, gravity-defying Portland Trail Blazers Stunt Team has a first-ever title sponsor and a new name, courtesy of The Nautilus Group, a leading health and fitness company with world headquarters located in Vancouver, Wash., just 20 miles from the Rose Garden Arena.

The five-year product and financial commitment by The Nautilus Group includes sponsoring the just-renamed 16-person Bowflex Stunt Team as it performs acrobatic moves, encourages crowd participation, assists with in-arena promotions, and reaches out to the community. It also includes becoming the provider of a complete line of strength and cardiovascular Nautilus® fitness equipment for the Trail Blazers' Tualatin and Rose Garden Arena training facilities.

"With the teaming of the Portland Trail Blazers and The Nautilus Group, our pacific northwest based companies will provide thousands of fans and customers the opportunity to learn more about the positive benefits of lifelong exercise while showcasing some of the area's most athletic performers," said Declan J. Bolger, Chief Marketing Officer of The Portland Trail Blazers. "We're also pleased to provide our players the finest in fitness equipment for their training and conditioning."
Beyond naming rights for the Bowflex Stunt Team and serving as the supplier of fitness equipment, Nautilus and Bowflex brands will appear on the scrolling banners on the press table, and the Nautilus brand will appear as the exclusive sponsor on each basketball goal protection pad.
"In addition to being corporate neighbors, we believe our organizations share a mutual commitment to health and fitness, teamwork, and high-quality experiences for our customers," said Timothy E. Hawkins, Chief Customer Officer & Chief Marketing Officer for The Nautilus Group, which includes Bowflex®, Nautilus®, Schwinn® Fitness, and StairMaster® brands. "This sponsorship alliance is another example of how we are reaching more people with our leading branded health and fitness products."

Click here for more information about the Bowflew Stunt Team.

Click here for more information about The Nautlius Group.