Dewayne Hankins enters his third season as Senior Vice President, Brand Strategy & Digital with the Trail Blazers and Rose Quarter in 2014-15. Hankins oversees broadcasting, creative services, game operations, digital media, marketing and retail for the Trail Blazers and Rose Quarter. Under Hankins’ leadership last season, the team’s digitally focused marketing campaign helped achieve a franchise record in individual game ticket sales, the Trail Blazers and Rose Quarter sites underwent significant responsive site redesigns, and the team increased its outreach to Oregon and the Pacific Northwest with statewide brand activations. In his previous role with AEG Sports, Hankins oversaw the digital efforts of AEG’s sports properties worldwide, including the LA Kings and LA Galaxy, most notably the Kings’ cutting-edge social media initiatives from 2010-13. Prior to joining AEG, Hankins spent six seasons with the Minnesota Wild serving ultimately as the team's Manager of Web & Creative Services. A native of Lockport, Ill., Hankins is a 2002 graduate of Iowa State University, where he majored in communications. He and his wife, Gloria, and their sons, Hudson and Grady, reside in NW Portland.