Dwight Howard, NBA Commissioner David Stern and Tim Duncan help put the finishing touches on a playground in New Orleans on Friday, Feb. 15.
-- Andrew D. Bernstein/NBAE/Getty Images

NBA's Day of Service

On February 15, 2008, more than 2,500 in the NBA community came together to participate in the NBA's Day of Service. Throughout the event members of the NBA family used their muscles and their carpentry skills to aid in the rebuilding of New Orleans. During the day the volunteers helped build homes and playgrounds, revitalize schools, and refurbish neighborhoods in order to facilitate an easier return home for families that were forced to relocate after Hurricane Katrina.

NBA All-Stars, former players, NBA employees, NBA business partners and various celebrities were all spotted at the event. The Day of Service was merely just one of ten community events that the NBA will partake in during All-Star weekend. While no players scored a three-pointer and no athletes showed off their fancy dunks, everyone was a winner on Friday in New Orleans.

Eddie Sefko on NBA's Day of Service

After describing the joy New Orleans has brought to his life and the life of others, journalist Eddie Sefko discussed his experiences and observations during the NBA's Day of Service. Interviewing the players throughout the event Jason Kidd told Sefko, "To pitch in and put in a window or put on a roof. When you see who owns these homes with a smile and saying thank you, it can only make you feel good inside. Throughout the country, everybody's a neighbor. For us to come out here and help out, this is what it's all about, everybody's livelihood, to help everybody have a roof.''

Delving into his own personal recollection of the day's event, the veteran journalist discussed not only what he did but how it made him and the people he was working with feel. By sundown, in addition to reconstructed houses, Sefko and others left a neighborhood with a renewed spirit... Read More

Photo Gallery

NBAE Photographers covered NBA Cares Day of Service like no other. We've put the best shots in this Photo Gallery.

David Stern
Dwight Howard
Sidney Spencer
Branford Marsalis
NBA Cares Video
Basketball Clinic
All-Star Rally
All-Star Caravan
Reading Caravan
Learn & Play Center
Wheelchair Basketball
NBATV News
YouTube Video

This week Laurel Elementary School in New Orleans received a brand new set of basketball courts courtesy of NBA Cares and Midway and school refurbishments as part of the NBA Cares Day of Service. Additionally, students attended the T-Mobile Rookie Challenge and Youth Jam. We asked the students to provide coverage of the event, shooting video, providing commentary and interviewing players. You can view their footage on YouTube.

Court Reporters at Day of Service

The NBA's very own Rob Peterson and Maurice Brooks documented the day's events. Check out what they had to say and who they saw in the Court Reporters' Blog:
One Day Matters
The Playground is Just Beginning
It's One House At a Time

Mark Woods' Blog

Journalist Mark Woods blogs about a Hornets duo getting dirty at the NBA's Day of Service
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NBA Cares' All-Star 2008 Events

NBA All-Star 2008 showcased the world's greatest athletes and also highlighted the league's commitment to ongoing rebuilding and revitalization of New Orleans. This season, the league has continued its on-going commitment this season by focusing on three key areas of need: education, housing, and recreation.

The NBA Family, including players, teams, and business and community partners, have dedicated to performing more than 30,000 hours of hands-on community service; creating 40 places in New Orleans where kids and families can live, learn or play; and collaborating with more than a dozen national and local community-based organizations to assist more than 30,000 children.

Highlights of the 2008 NBA Cares Community Caravan include:

Feb. 11 - NBA Cares Reading Rally - NBA Legends, WNBA stars, and NBA family members promoted the importance of reading with visits and book donations at Martin Behrman Charter School, Middleton Elementary School and Martin Luther King Charter School. A Reading & Learning Center was dedicated at MLK. The center is one of the 40 places in New Orleans built by NBA Cares where families can live, learn or play .

Feb. 12 - Jr. NBA/Jr. WNBA Clinics - Jr. NBA/Jr. WNBA, presented by Gatorade and Nike, hosted hundreds of children from Jr. NBA/Jr. WNBA member leagues at a series of skills and fitness clinics at the Boys & Girls Club (West Bank), the Berhman Center and the Treme Center.

Feb. 13 - National Wheelchair Basketball Association Basketball Clinic - Some of the country’s best wheelchair basketball players, who make up the National Wheelchair Basketball Association All-Star basketball team, hosted a basketball clinic at Dryades YMCA for 20 junior wheelchair athletes from New Orleans.

Feb. 14 - WNBA Cares Caravan - Several current and former WNBA players visited patients at the New Orleans Children’s Hospital in addition to hosting a fitness clinic for 50 girls at Tulane University with GirlsFirst and the Awesome Girls Mentoring Program.

Feb. 14 - National Wheelchair Basketball Association All-Star Game - The top wheelchair basketball players from across the country met in the NBA/NWBA All-Star Classic on Center Court at NBA All-Star Jam Session presented by adidas.

Feb. 15 - T-Mobile Rookie Challenge & Youth Jam - As a reward for successfully completing an educational/community incentives program, more than 6,000 T-Mobile Huddle Up All-Stars from the New Orleans region attended the T-Mobile Rookie Challenge & Youth Jam at the New Orleans Arena.

Feb. 16 - NBA Cares Special Olympics Clinic – A group of current and former NBA and WNBA players hosted more than 75 Special Olympic athletes for a basketball skills clinic at the Jr.NBA/Jr. WNBA Court on NBA All-Star Jam Session presented by adidas.

Feb. 16 – NBA Development League All-Star Youth Clinic – D-League All-Stars, including New Orleans native Randy Livingston, conducted a basketball clinic for more than 80 students from a number of schools throughout the city.

Feb. 17 – Starkey Hearing Foundation – NBA Cares, in partnership with the Starkey Hearing Foundation, distributed state-of-the-art hearing aids to more than 200 children at a reception prior to the 2008 NBA All-Star Game.


Through NBA Cares, the league, its teams and players have committed to donating $100 million to charity, providing a million hours of hands on service to the community and creating 250 places where kids and families can live, learn or play. NBA Cares works with internationally-recognized youth-serving programs that support education, youth and family development, and health-related causes.