MVP: Julius Erving, Philadelphia
It was as though Julius Erving had waited for the NBA All-Star Game to display the artistry that had made him the most exciting player in the American Basketball Association.
As a first-year man in the NBA, "Dr. J" had been less than sensational with the Philadelphia 76ers. He made up for it at Milwaukee Arena when he threw in 30 points and posted a game-high 12 rebounds as his East team lost to the West, 125-124.
In this first year of the merged NBA-ABA, Erving did something he had never done in his five appearances in the ABA All-Star Game-he won the MVP Award. But Paul Westphal of Phoenix was the hero for the West, clinching the victory with two baskets and a steal in the closing minutes.