Logo pays tribute to Charlotte's defining landmark
POSTED: Feb 14, 2016 11:18 PM ET
CHARLOTTE — The National Basketball Association (NBA) today unveiled the logo for NBA All-Star 2017 in Charlotte, NC -- the second NBA All-Star celebration hosted by the city along with 1991. Inspired by Queen Charlotte, for whom the city was named, the logo includes a crown reminiscent of the city's iconic statue. The Hornets' team colors, purple and teal, are also incorporated into the design.
The logo was unveiled today during the 2016 NBA All-Star Game. The 66th annual game will take place at Time Warner Cable Arena, home of the Hornets, on Sunday, Feb. 19, 2017.
NBA All-Star 2017 will be televised in prime time on TNT for the 15th consecutive year and mark the 32nd year that Turner Sports has provided NBA All-Star coverage. The game will be broadcast worldwide in more than 200 countries and territories and in more than 40 languages.
Additional details on tickets, schedule and other All-Star information will be released at a later date. Follow @NBA on Facebook, Instagram and Twitter for the latest All-Star news.
NBA All-Star 2017 in Charlotte will bring together some of the most talented and passionate players in the league's history for a global celebration of the game. The 66th NBA All-Star Game, which will take place Sunday, Feb. 19, at Time Warner Cable Arena, will reach fans in more than 200 countries and territories in more than 40 languages. TNT will televise the All-Star Game in the U.S. for the 15th consecutive year, marking Turner Sports' 33nd year of All-Star coverage. Time Warner Cable Arena will also host the BBVA Compass Rising Stars Challenge on Friday, Feb. 17, and State Farm All-Star Saturday Night on Saturday, Feb. 18. Other events at NBA All-Star 2017 include the NBA All-Star Celebrity Game and the NBA Development League All-Star Game presented by Kumho Tire.