Posted Jul 12 2012 9:29AM
Hosted by Rick Fox and Shaquille O'Neal, with contributions from Lang Whitaker and The Basketball Jones, the inaugural Social Media Awards honored the players, plays and teams that had the biggest impact on the social media landscape in 2011-12.
Several of the league's brightest stars took home awards on the night. Lakers superstar Kobe Bryant took home two awards, the #Trendsetter Award for most talked about player in the NBA, and the Thumbs Up Award for the player with the most Facebook likes. Kevin Durant won the FTW Award for his buzzer-beating game-winner against the Mavericks.
Perhaps the biggest story of the 2011-12 regular season, Knicks point guard Jeremy Lin won the EPIC Award for his duel against Kobe and the Lakers at Madison Square Garden, and indirectly won the Snap Shot Award, which went to the Knicks' Landry Fields, who tweeted a picture of the couch Lin slept on at the beginning of his tenure in New York.
The Social Slam Award, honoring the play of the year, went to New Jersey's Gerald Green for his unbelievable windmill alley-oop dunk against the Rockets.
The Social Slam Award: 
Gerald Green's amazing alley-oop
The EPIC Award: Jeremy Lin outduels Kobe
The LOL Award: JaVale McGee mistakenly goes from offense to defense
The Snap Shot Award: Landry Fields' couch
The "Got Game" Award: Blake goes hard over Perkins
The FTW Award: Kevin Durant's buzzer-beater against Dallas
The BIG Award: Jared Dudley
#Trendsetter: Kobe Bryant
Triple Threat Award: Shaquille O'Neal
The FanNation Award: L.A. Clippers
Social MVT: L.A. Lakers
The Thumbs Up Award: Kobe Bryant
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